Attracting top talent is more than just posting job openings on career sites and attending career fairs. Companies must strategically use their external communications to build a compelling employer brand, showcase their culture, and communicate their value proposition to prospective employees.
In today’s fast-paced digital landscape, where information travels at lightning speed and public perception shifts in an instant, businesses face a daunting challenge: staying informed about their presence in the media. Employing a media monitoring service has become an essential strategy for managing your brand’s reputation, gaining insights, and driving informed decision-making.
Companies can refine their strategies, adapt to changing environments, and ultimately achieve their business objectives by prioritizing a communications audit. As the landscape of communications evolves, organizations that regularly assess and improve their practices will be better positioned to thrive in a competitive marketplace.
Year-end fundraising campaigns not only provide a chance to secure vital support but also help reinforce relationships with donors and engage new supporters. To ensure your year-end campaign is effective, it’s essential to have a well-planned communications strategy in place.
Social media is a powerful tool for nonprofits looking to expand their reach, engage supporters, and amplify their mission. With the right strategies, nonprofits can harness the full potential of social media to drive awareness, fundraising, and community engagement. Discover how your nonprofit can dominate the social media landscape.
The Web Content Accessibility Guidelines (WCAG) serve as a crucial framework for making web content accessible to everyone, including people with disabilities. Understanding why WCAG matters is essential not only for web developers and designers but also for organizations seeking to create inclusive environments. Here’s a closer look at the significance of WCAG and its impact on our society.
Nowadays, we’re inundated with information from countless sources, but not all of it is accurate or truthful. The rise of alternative facts has become a significant challenge in our pursuit of accurate knowledge. Addressing this issue requires a multifaceted approach that blends critical thinking, media literacy, and effective communication strategies.
As the summer winds down, educators and administrators are gearing up for another school year. While lesson plans and classroom preparations are crucial, an often overlooked aspect of back-to-school success is strategic communications. A well-planned communications strategy sets the tone for the entire year, fostering positive relationships with students, parents, and the community.
In the fast-paced world of marketing, where trends shift in the blink of an eye and consumer preferences evolve rapidly, one strategy stands out for its enduring effectiveness: persistent marketing. This approach hinges on the power of consistency and sustained effort to build brand recognition, trust, and customer loyalty.
Elation Communications celebrates this month’s National Nonprofit Day (Aug. 17) and World Humanitarian Day (Aug. 19) and the significant contributions of those who make a difference in the world. Sharing their stories, growing community support, and driving fundraising efforts through strategic communications help to ensure these efforts continue.
Elation Communications provides a holistic approach to event planning and execution. From corporate conferences and trade shows to galas and community gatherings, our services encompass every aspect of event management. This comprehensive offering allows clients to...
Apex 2024 is the 36th annual awards program recognizing excellence in publishing by professional communicators. The Apex Award is one of the most sought-after honors in the communications industry, recognizing excellence in publishing, marketing, and communications....
Marketing automation is more than just a time-saver; it’s a game-changer for businesses aiming to build meaningful customer relationships and drive growth. By setting clear goals, using the right tools, and maintaining a customer-centric approach, you can unlock the...
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Elation Communications provides a holistic approach to event planning and execution. From corporate conferences and trade shows to galas and community gatherings, our services encompass every aspect of event management. This comprehensive offering allows clients to...
Apex 2024 is the 36th annual awards program recognizing excellence in publishing by professional communicators. The Apex Award is one of the most sought-after honors in the communications industry, recognizing excellence in publishing, marketing, and communications....
Planning your communication and marketing budgets for 2025 requires a forward-thinking approach that embraces data, digital transformation, and consumer-centric strategies. By focusing on personalization, emerging technologies, content marketing, and ongoing...
So what can we expect from AI and communications in 2025? Here are five exciting trends that are set to transform the industry. 1. Hyper-personalized customer experiencesIn 2025, AI will take personalization to new heights, enabling businesses to deliver...
Although it may seem like an extra step or an afterthought, fact-checking is essential to maintaining the integrity of your brand and building long-term trust with your audience. Trust is the cornerstone of any successful business. In an age when misinformation...
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